Coral was established way back in 1926 and are one of the longest running bookmakers currently still in business. Coral was actually one of the first bookmakers to take betting online having first offered the service to punters back in 1996. Coral joined up with Eurobet in 1999 to form Coral Eurobet and were then acquired by the Gala Group for £2.18bn in 2005. This made Coral one of the largest betting companies in Europe.
Aside from all it's high street bookmaker locations, Coral also has a decent presence on the internet with a marketing budget suiting such a large betting organisation. The Coral website is a straightforward, no nonsense affair that is extremely simple to use with functionality obviously at the forefront of its design. Corals website also allows you to bet in-running on a lot of different football matches with a betting slip allowing you to place single bets or to combine multiple events with ease.
A really impressive aspect of betting on football at Coral is the daily commentary show which goes live at 10am. Whilst not always football related it does give punters the opportunity to assess the days top betting options. Corals odds are fairly competitive offering consistently solid lines - probably an indication as to why their free football bet has always tended to be quite small.
As well as football betting Coral also offer a fairly decent range of alternative sporting events to bet on. Horse racing, Wimbledon and greyhound racing are covered particularly well - hardly groundbreaking with them being a UK based betting site. Unfortunately Corals football bets do lack the depth of the bets on offer from the big players such as SportingBet, PaddyPower or Bet365.
Opening a new Coral betting account is relatively straightforward with registration only requiring a £5 deposit. Minimum bets at Coral start from just £1, something that would definitely suite first time bettors more than regular punters. Coral also offer casino games, poker tournaments and virtual horse racing and Premiership matches should rain have stopped play!